If there is one thing everybody wants, it’s something for nothing! Anyone who has ever left a tube station in the London rush hour will be scanning the exit gates for the latest promotional handout, I know I do! So why do large companies such as Nike and Muller give away so many goodies? Yes you’ve guessed it, to push the brand directly to the customer and try to raise its image with the consumer.
More and more business are starting to court there customers in this way with many actively using the prospect of a freebie to place their logos or brand directly on the customer, how? by the use of customised promotional clothing. Many fitness gyms now include free branded leisurewear with new subscriptions such as polo shirts and baseball caps. In the IT sector it is rare for people attending technical training courses with large vendors such as Cisco or Microsoft not to be given a branded polo shirt, tee shirt or baseball cap.
With many ranges of promotional packages and customisation deals on the market today, promotional clothing marketing campaigns don’t have to break the bank and can be incorporated into a standard marketing budget. In fact we believe that you will receive more return on your investment from someone wearing your branded Leisurewear and interacting directly with your target audience than placing advertisements in traditional media.
More and more business are starting to court there customers in this way with many actively using the prospect of a freebie to place their logos or brand directly on the customer, how? by the use of customised promotional clothing. Many fitness gyms now include free branded leisurewear with new subscriptions such as polo shirts and baseball caps. In the IT sector it is rare for people attending technical training courses with large vendors such as Cisco or Microsoft not to be given a branded polo shirt, tee shirt or baseball cap.
With many ranges of promotional packages and customisation deals on the market today, promotional clothing marketing campaigns don’t have to break the bank and can be incorporated into a standard marketing budget. In fact we believe that you will receive more return on your investment from someone wearing your branded Leisurewear and interacting directly with your target audience than placing advertisements in traditional media.
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